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Inside Campus Relationships: South African University Students’ Perspectives on Romance and Transactional Love

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Inside Campus Relationships: South African University Students’ Perspectives on Romance and Transactional Love
Inside Campus Relationships: South African University Students’ Perspectives on Romance and Transactional Love

By Jimmy Zwane | 17 October 2025

Transactional sex—where consensual sexual relationships are exchanged for material benefits like money, food, or gifts—is a common yet complex reality on university campuses globally. South Africa is no exception.

While often viewed through the lens of poverty or the pursuit of a flashy lifestyle, recent research suggests these relationships are shaped by far more than financial desperation.

As a team of psychology researchers, we explored how young South African female university students understand themselves as sexual beings and navigate romantic and intimate relationships.

We spoke to 14 women, aged between 19 and 26, at a South African university. Their perspectives—based on personal experiences or those of people they knew—revealed layered motivations behind transactional relationships.

Yes, finances play a role. But participants also pointed to factors like career advancement, educational opportunities, social standing, and emotional connection. In some cases, transactional relationships were seen as a path to greater independence and security.

Young women in our study challenged the idea that they were simply passive participants or victims of circumstance. They were aware of the risks and rewards. Some spoke about choosing financially stable partners not only for material support but also because such relationships were seen as more secure or less emotionally taxing than those with financially struggling peers.

As one participant explained, “Most girls are tired of going for guys who just sit at home and do nothing all day.” Another added, “If a guy comes driving a Volvo and another in a Mazda 3, girls will go for the one in a Volvo. That’s how it is now.”

But these relationships aren’t always clear-cut. Some are disguised as genuine love, while others involve multiple partners and unspoken rules. Issues like jealousy, trust, and fear of disease were common concerns.

Many students also expressed scepticism about long-term romantic commitment, doubting whether future marriages would be faithful or emotionally fulfilling. Yet, the hope for genuine love and meaningful relationships remained strong.

What’s clear from our research is that romance on South African campuses cannot be boxed into stereotypes. University women are making conscious choices in a world where materialism and social pressure often collide with personal desires and emotional needs.

Understanding this nuance is key. Rather than viewing these relationships solely as transactional, we must recognise the broader context—cultural, economic, and personal—that informs them.

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